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The Importance of Data Quality in a CDP
Putting the Customer at the Heart of Everything This is why a CDP permits the integration of real-time, raw customer information, giving the immediacy, accuracy,...
Understanding the Different Types of CDPs Available
CDPs also offer a range of functions, including data governance such as data quality along with data formatting, data...
The Role of CDPs in Reducing Additional Expenses for Data Management
Platform Selection: There are different types of CDPs, so it is important to know your needs for deciding on the appropriate platform.
The Advantages of Segmenting Customer Data with a CDP
With numerous different types of marketing technology out there each one generally with its own three-letter acronym you...
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WordPress, which provides itself as an open-source platform, is a web content management (WCM) system which enables users to...
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WordPress, which emerges as an open-source platform, is a web material management (WCM) system which enables users to make quite a number of significant customizations...
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Latest Posts
The Importance of Data Quality in a CDP
Understanding the Different Types of CDPs Available
How CDPs Can Help CMOs Leverage Big Data
